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yone zozoresort axe campaign 1 Yone x ZOZORESORT x Axe Ad Campaign

Never ones to shy away from hot women, mens grooming specialists Axe, look towards ZOZORESORT and famed photographer Yone (Yasumasa Yonehara) for their latest Japanese ad campaign. The project highlights various models choosing their favorite Axe scents, complimented with an interesting range of undergarments featuring Yone’s sex-infused images of girls, girls, girls, as he likes to put it. A full look into the campaign can be seen here.

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